INTERMEDIA OUTDOORS PRIVACY POLICY
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InterMedia Outdoors ("InterMedia") and its family of consumer
publications are strongly committed to protecting your privacy and
providing a safe online experience for all of our users and subscribers
while offering the highest quality publications and services to them.
Because we gather certain types of information about and from
users and subscribers so that we can fulfill your requests and better
serve your needs, you should fully understand the terms and conditions
surrounding the collection and use of this information. This
privacy policy discloses what information we gather, how we use it, how
to correct or change it, and what steps we take to safeguard personal
information provided to us both online and offline. Please note
that some of our websites are subject to separate privacy policies.
We encourage you always to check the privacy policy on each
website you visit to be sure you understand the privacy policy governing
that site; your use of this site constitutes agreement with these terms.
We urge you to read the complete policy below, as well as our
website Terms and
Conditions of Use, and contact us if you have any questions, but
offer this short summary to highlight key points.
- We collect personal and non-personal information from you to provide
information and service, to understand your interests, and to conduct our
business, and may combine it with information we receive from third
parties.
- We may share personal and non-personal information about you with
third parties in the circumstances described in this policy.
- We use cookies, web beacons and other technologies to provide
personalized content and certain functionalities, and better to understand
the features our visitors prefer.
- We reserve the right to share information to satisfy a legal request,
protect people or property, and in connection with a sale or transfer of
one or more of our business or units or operating functions.
- We employ reasonable procedures to protect the personal information
you send to us. Credit card and other sensitive information are
encrypted during transmission to and from our sites. However, we
provide no guarantees that your data will always be secure.
InterMedia
may offer links to or from websites we control to other sites within the
InterMedia family as well as to sites operated by third parties. We
offer links to third party sites so that you can conveniently visit our
vendors and advertisers or locate other content likely to be of
interest. We are not responsible for the content, practices or
policies of sites operated by third parties and urge you to inquire about
them before providing any personally-identifiable information.
How Do We Use Cookies?
How Do We Use Web Beacons?
What About Third Party Advertisers?
How Can You Control Your Personal
Information?
Security of Your Personal Information
Children's Privacy
Changes in Corporate Structure
Visitors Outside the United States
Changes to Our Privacy Policy
Contact Information
WHAT INFORMATION DO WE COLLECT ABOUT YOU?
Generally, you can visit our websites, read articles and other materials,
and check on offerings without giving us any "personal information" (defined
below). So that we can provide our users and subscribers with the most
efficient and enhanced personalized service, we request information about
you in certain circumstances, and collect certain information
automatically. We also use contact lists and other information we may
obtain from third parties. For the convenience of our customers and
better to serve you, a customer account includes all the collected personal
information we may have, but you can update or correct your contact
information or change your preferences about receiving offers and
information from us or third parties at any time.
Personal Information
By "personal information" we mean information that identifies you
individually, such as names, mailing addresses, and/or email addresses.
This term does not include other kinds of electronic information
which theoretically could be used to identify you, such as the IP address
of your computer (which, if combined with the time of access and
information from your internet service provider, could be used to identify
you by name). Such other electronic information also includes
browser type, domain name, the referring website address, etc. We
use this automatically collected electronic information to facilitate
your online experience at our websites.
We collect from you personal information when you subscribe to one of
our magazines, place an order (see the section below for more information
on subscriptions and orders), or register at one of our websites.
Website visitors may register to receive our email services, respond
to a survey, or enter online contests and sweepstakes; we may offer
offline contests and sweepstakes as well. Registration may be
required to participate in message boards, bulletin boards, or chat rooms
at our websites or to take advantage of special offers.
Sometimes registration can be accomplished by submitting only a user
name and password, but some of our offerings require submission of
additional information. The information we collect may include your
email address, name, address, phone number, age, gender, hobbies, family
information, and similar demographic information or information related to
your interests. For example, our automotive publications and
websites may ask about the type of car you drive. Some of our sites may
offer you the opportunity to receive offers directly from third parties,
or to match you directly with a trusted fulfillment partner, such as an
automobile dealer or bank. In the latter case, in addition to
contact information and other details, we will ask you to provide certain
financial and credit-related information to facilitate a response from our
fulfillment partners. Our online registration forms will indicate
what information is required and what information (if any) is optional.
Of course, you may decline to provide even "required" information,
but will then be unable to participate in those website activities.
Subscriptions and Orders
If you wish to subscribe to one of our publications or place an order
for products or services, you must generally establish a credit card
account with us or our vendors. In addition to the customary
information needed to fill your order (full name, email address, physical
address, ship-to name and address, gift information, etc.), subscriptions
and orders necessitate collection of your credit card number, credit card
expiration date, and the credit card security code. Electronic order
acknowledgments are sent when an subscription or order is placed online.
Most of our websites allow visitors to subscribe to our
publications online, and some sites also offer areas where you may
purchase items online. We may offer online and offline subscribers a
"bill me" option if they do not wish to use a credit card, but
visitors should check specific online stores to see if other such
alternative payment options are offered.
Other Information
We conduct market research in an effort to improve our publications and
websites and may purchase lists of potential subscribers or customers from
third parties. Those lists may include information on current
subscribers or customers. This information is included in our
database. That helps us, for example, minimize multiple mailings and
emailings, and provide information tailored to your interests.
WHAT DO WE DO WITH COLLECTED INFORMATION?
We use information you provide to fulfill your requests, improve our
publications, products and services, and operate our business. For
example, we use personal information so that we may display or send
custom, personalized content to our website visitors, and to send
newsletters, mail, emails, features, promotional material, surveys and
other updates, information or offers to our users and subscribers. A
user may, at any time, opt out of receiving promotional offers by mail,
telephone or email. We also use collected information to evaluate
and administer our products and services, fulfill customer requests (e.g.,
subscription and other orders), respond to any problems that may arise
(e.g., magazine delivery failures, difficulties in navigating our sites or
accessing certain features), gauge user trends to determine what products
and services are most popular with users, and to put you in touch with
trusted fulfillment partners who can provide services that we cannot.
In some parts of our websites we allow users to send articles or links
by email to other parties who may be interested in them. We do not
retain any email addresses (unless you are a member who already has
voluntarily provided your email address) of either the sender or recipient
of such articles or links after they are sent, and do not share "send
a friend" email addresses with third parties.
We may produce reports for advertisers, sponsors and vendors containing
anonymous, aggregate information about our users and subscribers, such as
demographic, age and online usage information. This allows us to
provide content and offers that are most relevant to our subscribers and
users, and to work more closely with advertisers.
HOW DO WE SHARE PERSONAL INFORMATION?
Personal information is available to InterMedia, including its brands and
affiliates, and its or their technical and fulfillment agents and
consultants who make this website and our publications, products and
services available to you. Anonymous information is available to our
advertisers, sponsors and promotional and business partners. We share
your personal information with third parties only as described below.
InterMedia and Its Agents.
InterMedia may use both anonymous, aggregate demographic data and any
personal information you provide for internal marketing or other business
purposes, including sending you notices of subscription renewal deadlines,
new publications, services or products we offer likely to be of interest,
and filling subscription and other orders. To facilitate subscriptions
and orders, InterMedia will cache your order information, and create an
authorization with a merchant account (e.g., your credit card company).
There are many companies who may be required to assist InterMedia in
making its publications, products and web sites available to you. Web
host firms, technical and database consultants, advertising agencies, and
fulfillment firms, including firms assisting us in offering contests and
promotions, may have access to personally identifiable information in the
course of making our products and services available. All companies
working with InterMedia must comply with our information collection, use and
disclosure policies, and are not permitted to sell your information to third
parties or to use it except as authorized by us and you, or as permitted or
required by law.
Participating Vendors.
Some of our sites offer opportunities to make purchases online from
special participating vendors. On sites with online purchase
opportunities for products and merchandise, we will also give participating
manufacturers, retailers, wholesalers or distributors ordering information
and merchant bank authorization information. Any time you order from a
participating vendor, that vendor will automatically have all the
information related to the order. Participating vendors may use that
information to advise you directly of other products and offerings that they
provide. InterMedia is not responsible for their privacy policies, and
urges you to inquire about their information practices. In addition,
vendors may receive the same anonymous, aggregate data that our advertisers
do.
Credit Card Companies. As
in any transaction, your credit card company will have all relevant
information about the name of the vendor, item(s) purchased, and date and
total cost. InterMedia will not otherwise provide any personal data to
your credit card company.
Advertisers, Sponsors and Promotional and
Business Partners. We share anonymous, aggregate demographic
information (such as gender, age, income, hobbies, interests, etc.), and
anonymous information obtained from cookies and similar technologies, with
our advertisers, sponsors, promotional and business partners, and with
participating vendors at sites offering online sales opportunities. No
personally identifiable information is disclosed to any of these third
parties in providing these reports. Credit card numbers, bank account
numbers, and passwords are not shared with advertisers, sponsors or
promotional partners, and are only shared with specific vendors with whom
you place an online order.
Offline and online contact information is handled differently. As
is customary in the publications business, offline contact information
(i.e., your name and mailing address) is shared with third parties who may
send you offers or information about their products or services.
You must opt-out if you do not wish for us to share such offline contact
information with third parties, or if you do not wish to receive
promotions from us by mail.
We may extend email offers to you on behalf of our business partners
about their products or services, but only if you have indicated that you
would like to receive such offers. Although InterMedia may receive a
fee from our business partners for this service, InterMedia sends those
offers on behalf of the business partner, and does not share your email
address with them. Of course, you may opt-out of receiving those
offers at any time.
At our websites, visitors will also have opportunities to sign up
directly with certain advertisers and sponsors to enter contests or
sweepstakes, receive email updates, or to receive information directly
from them. Third party vendors and advertisers will also use
technical and other consultants. We urge visitors to carefully
review the privacy policies of these firms. InterMedia is not
responsible for the privacy policies and procedures of any third party.
Trusted Fulfillment Partners. Sometimes we will
give you the opportunity to opt in to receive email offers directly from
third parties not affiliated with InterMedia. If you decide to
accept these offers, we will provide your contact information to the third
party. As our trusted fulfillment partners may keep and use your
information whether or not you purchase their products or use their
services, your personal information will be subject to their privacy
policies, and you should contact them directly for more information about
their specific privacy and opt-out policies.
Public Postings. You should be aware that if you
voluntarily disclose information, personal or otherwise, online in any
community area (whether through InterMedia's websites or any other service
available online), that information can be collected and used by others.
For example, if you use chat, forums, bulletin boards or message
boards, or if you post personal information online (such as your email
address, photograph, etc.), you may receive unsolicited messages from
others. InterMedia has no control over this use of your personal
information.
Important Note
We reserve the right to use or disclose any information without notice or
consent as compelled by applicable law, regulation or legal requirement; to
conduct investigations of complaints or possible breaches of law; to protect
the integrity of our site and our property and assure adherence to our terms
of use; to protect the safety of our visitors or others; and to fulfill your
requests.
HOW DO WE USE COOKIES?
InterMedia may use "cookies" in connection with operation of its
websites. Cookies are small pieces of information that are stored on
your computer by the InterMedia website server. Cookies are used for
record-keeping purposes_the stored information can be retrieved by the
InterMedia website server when you return to the website.
Cookies allow us to personalize or regulate the use of our websites, and
also permit us to automate the access and data-entry functions of the site
(e.g., login information), to store on-line ordering information for
purchases you may make while visiting the site, and to tailor the appearance
or presentation of the site to your preferences or interests. In
general, we do not use cookies to track the navigational habits of
identified users without the user's consent.
The use of cookies is common in the industry, and they are used at most
major websites. Cookies will not be used to pass any information from
your computer except the specific information placed into the cookie from
one participating InterMedia website when the cookie is retrieved by another
participating InterMedia website.
The Help portion of the toolbar on most browsers will tell you how to
prevent your browser from accepting new cookies, how to have the browser
notify you when you receive a new cookie, or how to disable cookies
altogether. Additionally, you can disable or delete similar data used
by browser add-ons by changing the add-on's settings or visiting the website
of its manufacturer. However, if you elect not to accept cookies, some
parts of the website may not function properly or permit access. For
more information on cookies, see
http://www.cookiecentral.com/faq.htm.
HOW DO WE USE WEB BEACONS?
We use Web beacon technologies throughout our sites in order to assess
traffic patterns, determine the effectiveness of our advertising campaigns,
determine unique visitor counts and create an improved user experience
throughout our sites. Web beacons are tiny graphics with a unique
identifier, similar in function to cookies, which are commonly used in the
industry and on many major websites. We also may include Web beacons
in promotional email messages or electronic newsletters in order to
determine the effectiveness of those campaigns.
When a user accesses a page or email containing a "Web beacon", notice of
that access is generated and sent to us. Because Web beacons work in
conjunction with cookies, users who do not want this information considered
in association with anonymous cookie information should set their browsers
to turn off cookies. (When users turn off cookies, Web beacon
technologies will still detect users visits anonymously, but this
information cannot be associated with other user information and is
disregarded).
WHAT ABOUT THIRD PARTY ADVERTISERS?
Some of the banner ads displayed in our websites are provided by outside
companies. These ads may use cookies and/or Web beacons. Unlike
cookies and Web beacons used by InterMedia in content it controls at its
websites, cookies or Web beacons received with banner ads are collected by
our advertisers and we do not have access to this information. We use
reputable third parties to serve some or all of the advertisements that are
placed within our sites and they may use information about your visits to
our sites and other sites to assist in serving advertisements to you.
They may share information with their clients such as date/time of the
banner ad shown, the specific ad shown, the IP address, etc. DoubleClick is
our third party ad server. If you would like to know more about their
information gathering practices and "opt-out" procedures, please
see
http://www.doubleclick.com/us/corporate/privacy.
HOW CAN YOU CONTROL YOUR PERSONAL INFORMATION?
We believe that choice in how and when you are contacted is key to
customer satisfaction, so we offer several ways for you to update your
contact information or change your preferences.
1. If you have an online account at one of our websites, you may be able
to log on and update or change your contact or account
information. Check the site for further information.
2. If you are a subscriber to one of our magazines, you may be able to log
on and update or change your contact or account information by
contacting us at
http://www.intermediaoutdoors.com/service.
3. You may unsubscribe to any of our online email updates by following the
unsubscribe instructions in the body of any message.
4. You may write to us and update your contact information or ask that we
not share your personal contact information with third parties.
See the mailing address and fax number at the bottom of this privacy
policy. In those instances, we will retain your information in a
"do not promote" file in our database.
5. You may also contact us at
privacycoordinator@imoutdoors.com.
We will try to implement your opt-out requests promptly, but you may
still receive promotional information from us by mail for up to 60 days due
to printing and mailing schedules, and up to 10 days for email; please
forgive any delay.
SECURITY OF YOUR PERSONAL INFORMATION
We use Secure Sockets Layer (SSL) technology to encrypt important
information (e.g., credit card data) while it is in-transit to/from us when
you are buying products or services over the Internet. We employ
appropriate, commercially reasonable security practices to protect your
personal information while stored at our facilities. Finally, we
engage suitable service providers to help us with managing this information,
and contractually require of them appropriate security assurances.
Remember that your personal information may also be accessed by the
username and password you created when you registered at one of our websites
where user accounts are permitted. The confidentiality of any such
password is yours to protect. You may change it anytime by following
the instructions at the website where you registered. Take care to
safeguard your password; if you believe someone else may be using your
password, change it promptly. Remember, also, that any personal
information you post in chat rooms or message boards is available to anyone.
While no security measure can guarantee against compromise, we regularly
review and update our security measures in an effort to provide appropriate
security for all information held by us.
CHILDREN'S PRIVACY
Our websites are not for use by minors. We offer products and
services that may be appropriate for minors, but if you are under the age of
18 you may use our websites only with the involvement of a parent or
guardian. We take minors' privacy seriously, and ask minors (people
under the age of 18) not to send any personally identifiable information to
any of our websites without the consent of their parents or guardians.
Many of our websites include chat rooms, bulletin boards and other
features that may be unsuitable for minors and which are not necessarily
monitored. InterMedia encourages all parents and guardians to instruct
their children in the safe and responsible use of personal information on
the Internet. We will not knowingly collect, use, or disclose to third
parties any personal information collected from children, and have adopted
techniques to age-screen users on websites that might appeal to minors to
ensure compliance with this Privacy Policy, the Children's Online Privacy
Protection Act of 1998 (COPPA), and other applicable laws.
CHANGES IN CORPORATE STRUCTURE
In developing our business, we might sell certain assets, or the company,
or parts of it, may be sold, merged or otherwise transferred. In such
transactions, user information, whether personally identifiable or
otherwise, may be one of the transferred assets.
YOUR CALIFORNIA PRIVACY RIGHTS
Under California Law SB 27, California residents are afforded expanded
rights to information about shared personal information, or are required to
have the free ability to opt-in or opt-out of such sharing. This
privacy policy fully affords you the rights not to have your personal
information shared by us. If you have any questions about your ability
to opt-out of information sharing by us, please see "How Can You Control
Your Personal Information" (above) or contact us by email at:
privacycoordinator@imoutdoors.com.
VISITORS AND SUBSCRIBERS OUTSIDE THE UNITED STATES
Our websites and associated computers are located in the United States.
All matters relating to these sites are governed by the laws of the
State of New York in the United States. Any information you provide
through these websites, in subscribing to one of our publications, or in
registering or ordering at one of our websites will be transferred to, and
used in, the United States. By visiting our sites and submitting
information, you unambiguously consent to the collection, processing,
transfer or use of your personal data, as described in this privacy policy.
If you do not consent to any collection, processing, transfer or
use of such information, please discontinue use of these websites.
CHANGES TO OUR PRIVACY POLICY
We will occasionally update this Privacy Policy. We recommend that
you check the policy when you visit our site to be sure you are aware of and
understand our current policy; when feasible, we will post specific summary
of material changes in our policy. Your continued use of our websites
will constitute your agreement to any changes in the privacy policy.
CONTACT INFORMATION
If you have any questions about this Privacy Policy or our privacy
practices, please email us at
privacycoordinator@imoutdoors.com. Please include the URL of the
website and/or name of the publication involved in your request. Or
you can contact us by mail at:
Privacy Coordinator
InterMedia Magazines, Inc.
512 Seventh Avenue, FL 11
New York, NY 10018
Or you can fax us at 212-302-4472 Attn: Privacy Coordinator
Last updated July 23, 2007
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